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http://stoptwitterspam.com/blog
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http://www.stoptwitterspam.com/blog/2008/10/here-come-the-twitter-ads/
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Stop Twitter Spam: Here Come The Twitter Ads

Michael Downs · 1 year ago

Thorough treatment of evolving Twitter ad models. While ad and spam classifications are often in the eye of the beholder, if 1. the ads are not clearly delineated from authored tweets and 2. the advertiser is not seen as sanctioned by Twitter, people are going to resist. Beyond that, the Ev quotes suggest, Twitter is trying to create unique, defensible advertiser and Titter-er value.

Your observation re: "There are some advantages to Twitter sitting back and watching these other companies try out different advertising models" is particularly insightful. Open APIs in exchange for free R&D. If / when volume takes off on these other applications, the platfor, Twitter, is in pole position to extract value.
cipals15 · 1 year ago

Actually ads does not annoy me. Some of the ads are good for the eyes. Twitter Japan is a good testing hub for the company. I hope they could scrape something out of it.
hubs · 1 year ago

I use a service called Twittad which allows you to monetize your twitter account in a much less obtrusive way. There business model isn't as sound as Magpies but the service is much more palatable (and probably profitable).